I don't really care much about Valentines Day one way or the other. It's a nice little "holiday" I suppose but I'm not that emotionally invested in it. We're not really overtly romantic people which suits me just fine. Too often things that look romantic in the movies come across as creepy in real life. Guys who have been called "creepy" might want to make a note of this. Don't try too hard. Just be real.
I think the jewelry stores, and in particular DeBeer's, have ruined Valentines Day. When we were kids it was just that fun little day when everyone got those little Valentine cards that always had some kind of silly pun on them and when you were grown up you would get a prettier card and if he was really serious maybe a heart shaped box of chocolates, a third to a half of which are slightly icky (Seriously, why doesn't anyone make Valentines chocolates that are all one kind, like all chocolate covered cherries or all coconut so you can have a whole box of your favorite kind?) and that was pretty much all there was to it. Just a nice, fun little day.
Now it's become so complicated. Guys are expected to come up with the perfect gift, "perfect" meaning expensive, and there's a definite suggestion that the woman is expected to "put out" in response to this perfect gift. Sorry folks but if that's the way it works that's a payment for services, not a gift. Also, there's now a stigma against being alone on Valentines Day - like it's so sad and the worst thing in the world. I blame sitcoms for that.
Listen people, the movies are not real life. TV is not real life. DeBeer's commercials are not real life. Just because we see it on TV does not mean that we are required to play along. Just do your own thing, whatever feels right, whatever makes you happy and don't be all angsty about it. Take back Valentines Day and make it the cute, silly little day it used to be.